Posted in Commentary on May 4, 2010
Here’s another informational and motivational video from Socialnomics author, Erik Qualman. This YouTube video (updated May 5, 2010) makes the case for the quick proliferation and adoption of new media.
Posted in Events on April 27, 2010
A back-by-popular demand joint presentation by Pete Codella, APR and Brian Seethaler, director for Redirect Community, for the 2010 Mountain West Conference on the Arts presented by the Utah Arts Council. Reviewing and critiquing social media in the arts initiatives Date: May 13, 2010 Time: 9:15 to 10:30 a.m. Place: The Utah Cultural Celebration Center, [...]
Posted in Advice on April 22, 2010
Do you own a retail establishment or sell products to customers? Have you heard about Foursquare? Foursquare is a cool social media tool that allows users to check-in at places they frequent and compete with other community members for badges and points. It’s a virtual game based on real world places people frequent. There are [...]
Posted in Information on April 19, 2010
Wordle is a fun word mapping tool that allows you to input a URL and receive an image of words, like a tag cloud, that displays the content of the site. This is a Wordle representation I made today of PeteCodella.com. For professional communicators – public relations, marketing and corporate communicators – you could use [...]
Posted in Events on April 13, 2010
A presentation for Brand Imaginations at Corporate Alliance in Salt Lake City. Join members and friends of Brand Imaginations, ConnectShare, Corporate Alliance and Codella Marketing at this practical workshop focused on social media marketing for business. Is your business riding the social media wave? 10 practical steps to get quantifiable business results from Facebook, LinkedIn [...]
Posted in Events on April 1, 2010
A presentation for the Public Relations Society of America Western District Conference in Palm Springs, California, April 28-30, 2010. Everything about Online Newsrooms — Lead and reach major news outlets Date: April 29, 2010 Time: 3:30 to 4:30 p.m. Place: Riviera Resort & Spa in Palm Springs, California Cost: $225 | view PDF conference brochure [...]
Posted in Commentary on April 1, 2010
Here’s what happens when someone at the office decides to play an April Fools joke.
Posted in Advice on April 1, 2010
Last year I created a course for University of California, Irvine Extension: Using Social Media as a Tool for Public Relations. As I developed the course, I launched a book expedition to see if I could find one public relations and social media book that most effectively encapsulated my philosophy for using new technology to [...]
Posted in Advice on March 27, 2010
I’m all about streamlining the work you do in social media. So when I’m introduced to tools that help you be more efficient, I’m happy to share them with blog readers. Yesterday I attended PodCampSLC, a great annual event in Salt Lake City where podcasters gather to share tips and best practices. You can check [...]
Posted in Advice on March 25, 2010
Attention public relations, marketing and corporate communication professionals: Did you know you can now register a .tv domain name for about $40 a year? Think of what you could do using video to tell your story: Give your CEO a more human voice Profile team members Educate about your products and/or services Sponsor events or [...]
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