Archive | January, 2009

Inspiring hope

A good friend of our family was in Washington, D.C. this month for President Obama’s inauguration. Her relative, who works at the capital, got her tickets in the grandstands behind the podium. She wasn’t far from where all the action, and flubbed-up swearing in, took place. On her Facebook page she has posted dozens of [...]

Want to hear your voice on Twitter?

What will they think of next? Twitsay lets you record 10 seconds of audio then posts it in their public Twitter timeline. You can also copy the link and do with it what you choose. Isn’t technology fun?

The New Tools of Public Relations: Social Media

A discussion of how social media has changed the role of public relations practitioners, what’s now expected and what every intern or new PR firm employee should know. Title: The New Tools of Public Relations: Social Media Date: February 11, 2009 Time: 6:30 p.m. Place: Brigham Young University Brimhall Building, 2nd Floor Atrium Description: A [...]

Advice on how to monitor the Web

Those of you who know me know that I’m very fond of tools that help monitor what’s happening online. I’ve repeatedly blogged about the latest and greatest. Today I ran across an article by Chris Brogan that outlines Internet monitoring in a bit of a different way than I’ve done and recommended before. Chris’ blog [...]

Should you Tweet as yourself, on behalf of your employer, or both?

Last night at the SunTweet in Park City (#suntweet), part of the 2009 Sundance Film Festival — a great event that raised about $600 for a girl named Serenity who suffers from Leukemia — a question was asked of the panelists that sparked some discussion. The question, by @UtahNewsSource, went something like this: I notice [...]

How the Social Media Club of Salt Lake City was launched using social media

An interesting social media case study played out last week in Salt Lake City, Utah. Background The Social Media Club is an international organization headquartered in San Francisco, Calif. that took root in the fall of 2005. Since then, chapters have sprung up in various countries around the world. In late 2008, several social media [...]

PR firm poll: an agency blog?

I read an interesting article by HubSpot today titled 7 Things to Know When Hiring a PR Firm. I was interested in the dialogue with one commenter who said they didn’t have time to blog. That sparked my curiosity and I created a poll on LinkedIn to see how many PR firm owners/employees blog. Click [...]

Inauguration social media

Today the 44th president of the United States was sworn in to office. How can you not feel the excitement of Americans and the world at the reality of President Barack Hussein Obama? Because of who Obama is and where he comes from, he represents a dramatic change. As many commentators have put it: a [...]

Twellow provides useful full-featured Twitter search

Have you ever tried looking someone up on Twitter to no avail? Let’s face it, it can be a bit daunting to locate acquaintances using Twitter’s search. I was recently introduced to Twellow, a service that allows you to search for people by location and category. Check out their advanced search tips, and happy tweeting.

Examples of social media in use

I occasionally find excellent blog posts on other marketing sites. And when I do, I have no problem sharing the love with PeteCodella.com readers. This one’s from the Interactive Insights Group and it’s titled Social Media Case Studies Superlist – 19 Extensive Lists of Organizations Using Social Media (dated 12/3/08 and updated since then). It’s [...]