Posted in Information on March 27, 2009
Want to create a banner advertisement that’s part of your email? A relatively new service called Glooq lets you do just that. If you’ve got a product to sell or promotion of some kind, it could be an effective tool to help spread the word. Does anyone have a success story to share from branding [...]
Posted in Social Media Club on March 27, 2009
What are the responsibilities of Web 2.0 services to engage with and respond to the community it serves, and what are the responsibilities of the community to the service? Like any company, social media and Web 2.0 services should have a good customer service plan in place. They should account for things like responding to [...]
Posted in Information on March 24, 2009
A Poken is a gadget that stores your social network account information and allows you to connect with other Poken users by simply touching Pokens. After you’ve connected face-to-face, you just plug your Poken into your computer’s USB port and you’re connected virtually as friends on each other’s virtual social networks. Pokens are made in [...]
Posted in Information on March 19, 2009
Last week I was privileged to be one of the presenters at the 2nd Annual Social Media for Communicators conference by Ragan Communications and the Public Relations Society of America. I now have a whole notebook full of the latest social media advice and counsel, and plenty of information to share on PeteCodella.com. Today I’m [...]
Posted in Social Media Club on March 16, 2009
How can we best support our social media community and our peers knowing full well we’re often competing for the same clients and client money? Tags: #SMCQ1, #Coopetition See the Social Media Club Question of the Week blog entry. From a Fearful Perspective There are people and companies who still believe certain information should be [...]
Posted in Events on March 5, 2009
A presentation for the Utah PR Position to Win Conference 2009 presented by the Utah State University Public Relations Student Society of America. Title: Social Media and Search Marketing Date: April 13, 2009 Time: 2:30 p.m. Place: Eccles Conference Center, USU campus RSVP: Contact Leisa Black at leisa.black [at] usu.edu or call Jake Neeley at [...]
Posted in Information on March 5, 2009
I have a client with in-house legal counsel that requests we include the trademark TM designation after every written instance of the company name and products. I agree that it’s important to note that the names have been trademarked. My experience and education has taught me that it’s appropriate to use the TM in the [...]
Posted in Information on March 4, 2009
I started this discussion on Twitter and decided to blog about some of the information gleaned. My query was to ask what email marketing services people had used and what they thought of them. I got a dozen or more responses and even a link to a good article on Mashable that lists many, many [...]
Posted in Commentary on March 2, 2009
Have you ever considered what face-to-face human interaction would be like instead of technology-based Facebook interaction? This video does a good job of poking fun of it. I can’t tell you how many people have come to me with a question something like this: My x-[fill-in-the-blank] just sent me a friend request on Facebook. I [...]
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