PR research tool
Posted in Research on October 4, 2008
I’ve got a backlog of blog post ideas and most of them have to do with useful tools for public relations practitioners. This research tool is no exception.
I was introduced to this resource by HARO (see my earlier post).
Scherer Cybrarian Services provides information, data and statistics. They maintain a very helpful research blog and have “well over 60 years of combined business and research experience” in virtually every industry.
If you’re working on a communications plan or developing a specific campaign for a key constituency, your first stop is, or at least should be, research. Perhaps Scherer Cybrarian can be a helpful resource for you.
Wow, thanks! And thanks for connecting on Twitter – I look forward to reading your tweets!