Using social media for business marketing

A brown bag lunchtime presentation for members and friends of ChamberWest, the chamber of commerce serving West Valley City, Taylorsville and Kearns, Utah.

You’ve heard the buzz about social media.

You’re probably already on Facebook, and maybe you’re using Twitter.

But you’re still asking yourself, “How can I utilize social media tools to help my business grow?”

And that’s just the question Salt Lake City social media coach Pete Codella will answer at this gathering of marketers and business owners.

Details

Using social media for business marketing

Join members and friends of ChamberWest at this free informational workshop focused on social media marketing for business.

The 2009 program director for the Social Media Club of Salt Lake City and chair of the 2009 Utah Social Media Awards, Pete Codella, will provide a presentation covering social media tools and discussing examples of businesses utilizing such tools to develop stronger relationships with constituencies.

Codella owns and operates Codella Marketing, NewsCactus and co-hosts the Online PR Podcast. His e-book, Integrated Marketing in the Digital World, is available for download on PeteCodella.com. And his course, Using Social Media as a Tool for Public Relations, is available online this May through the University of California, Irvine Extension.

Date: Monday, January 25, 2010

Time: Noon to 1 p.m.

Place: Alphagraphics in West Valley (2189 South 3200 West, West Valley City, Utah) map it

RSVP by emailing Brian Johnson at bjohnson [at] alphagraphics.com

Hashtag: #ChamberWest

Bring your own lunch. Finger food snacks and drinks will be provided by Alphagraphics.

At this seminar you’ll learn how to:

• Develop strategies that maximize your online presence
• Create an online monitoring system to learn what people are saying about you
• Determine which social media platforms are right for you
• Establish and maximize your social media presence
• Incorporate social media initiatives into your traditional marketing, public relations and advertising
• Effectively use a Facebook fan page, Twitter account, YouTube channel and LinkedIn group

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3. How to Use Social Media to Promote Your Business
4. Social Media: Past, Present and Future
5. Utah Public Relations Conference: Social Media and Search Marketing